Borja Gomez-Cambronero Garcia, Spain

Borja Gomez-Cambronero Garcia is a Corporate Communication, Employer Branding and Marketing professional specialised in building people-centered brands and communication strategies that connect culture, business and employee experience. With a background in Psychology, he is known for bringing a fresh, creative and disruptive perspectives, especially within highly competitive and fast-changing industries such as technology.

Throughout his career, Borja has worked in leading international companies such as BBVA bank and currently works at Tata Consultancy Services, one of the world’s leading technology consulting companies, where he leads the Communication, Employer Branding and Marketing area in Spain and drives the national employer branding strategy. He has developed initiatives focused on strengthening employer reputation, creating authentic communication narratives and helping companies build stronger emotional connections with employees and candidates.

Alongside his corporate career, Borja is also a professor and speaker, sharing perspectives on the impact of AI in organisations and on how to build more human and people-centered communication strategies. He is also an active content creator on LinkedIn, where he shares ideas with a community of more than 15,000 followers.

His professional vision places special emphasis on innovation, authentic storytelling and inclusive communication as key drivers for building modern employer brands with long-term impact. He has also led initiatives related to diversity, inclusion and employee wellbeing, always with a human-centered perspective.